Laura is the owner and founder of Vivanti Group. She is an experienced marketing consultant who brings an analytical approach to the creative process. She has almost 25 years of marketing experience. Laura has strategic mindset and approaches each project with your business goal at the forefront. Her areas of expertise include leading branding initiatives, creating positioning platforms, developing comprehensive marketing plans, managing social media communities, developing websites and implementing promotional campaigns. Laura holds her MBA from the University of Texas at Dallas and a Bachelor of Journalism degree from The University of Missouri.